O2 Be More Dog
TV & Print
O2 looked to go beyond just phone tariffs and become the home of innovative tech.
Print & Digital OOH
The three campaigns also ran as large format billboards, animated digital 6 sheets and national press.
As the campaign rolled out over the years it picked up Campaign Magazine's 'Ad Of The Day' on more than one occasion and was awarded the sort after 'Campaign Of The Year'.